Rostelecom F1
September 2021
Client
Team-young
Venue
Sochi Avtodrom
Task
At the end of September, the Russian stage of the world's most famous auto racing took place - the Formula 1 Grand Prix Sochi, within which the MAX \ MAX team implemented one of the biggest partnership zones for Rostelecom.
The main difficult of this project was the very limited preparation period. We got less than three weeks for the whole production. By the way as all decorations was created in Moscow, we got even less time for the project implementation. Also we had found some room for the experiments - with the floor coverage for example. We decided to use semi-dry concrete material, so we got definetly flat and nice floor and spent client’s money effectively.
We did it - and this Rostelecom stand was one of the most popular entertainment zone in Olimpic Park.
Stage design
Creative development space of the future project.
3D visualization
Recreating a realistic picture of the event preparation.
Technical direction
Full control of the project.
Engineering
Detailed study of the project functionality and compliance with the client's objectives.
